FRANC was founded in 2015 to provide a view of fashion that is both intelligent and accessible. Briony Somers, having worked both as a model and in the design studios with designers such as Simone Rocha and Vivienne Westwood, felt her perspective of fashion underserved. FRANC’s first issue received immediate success selling out in two weeks and received industry support prompting a redesign and expansion for the second issue.
The launch of the second issue in 2015 was celebrated with an event at The Royal Society of Antiquaries. Blogger and academic Sinead Burke gave an address while guests enjoyed Aspall Cyder’s drinks sponsorship. Issue three saw strengthening of the FRANC brand with increased stockists, expansion into the UK and audience growth following the issue’s launch in the Irish Georgian Society which featured an address from Anna Cosgrave of the Repeal Project and sponsorship from Jameson.
Briony Somers, a TCD History and Political Science graduate is CEO and Editor in Chief and Eva Morrisey, a TCD English Literature graduate with a background as an account manager in the promotions industry, is Managing Editor.
FRANC is currently working to grow its presence in the international market with a view to expanding its product offering. The team is currently collaborating with Trinity College’s Berkeley Library to produce a fashion video celebrating the building’s 50th anniversary and will be launching its fourth issue in September.